OFFICIAL: Bob Henry’s BBQ Sauce joins Nextel Cup as title sponsor

Crown Jewel Gen 4

Bob Henry’s BBQ Sauce – a Fraley family company – has officially locked in as the title sponsor for the remainder of the 2004 Nextel Cup Series.

Long standing league members Robert Fraley, Gordon Fraley, and Trey Fraley have signed a historic deal to put the Bob Henry’s BBQ Sauce brand on the 2004 Crown Jewel Nextel Cup Series. With the new sponsorship, the league will receive new name, branding, and contingency package for the remainder of the 2004 season.

The 2004 Bob Henry’s Cup Series has received an overhaul in the graphics department to represent the new title sponsor.

The 2004 Bob Henry’s Cup Series is currently 9 races into a 23-race schedule. The schedule follows the schedule of the history 2004 NASCAR Nextel Cup Season with duplicate races removed. The remainder of the season features historic tracks such as Charlotte Motor Speedway, Indianapolis Motor Speedway, Darlington Raceway, Homestead Miami Speedway, and more. Cory Mott currently tops the standings with 1,495 points, followed by Joe Gibbons (1,281) & Jonathan Leger (1,193).

READ MORE: USHERING IN A NEW ERA: HOW THE MCRL BECAME CROWN JEWEL

Not only does the league follow the historic schedule from 2004, but it also follows the ruleset from that era as well. Say goodbye to double file restarts, and hello to lapped cars lining back up on the inside! No NASCAR Overtime to save the end of a race – once it hits the scheduled distance, the race is over! This adds a completely different dynamic to the racing found in this division. Add in a racecar that has 900+ horsepower and you are bound to get a fun and exciting racing experience.

Bob Henry’s is excited to support the future growth of the Crown Jewel community and support the Nextel Cup Series. We hold this era of racing close to our hearts and are excited to see the 2004 Bob Henry’s Cup Series finish out the season. Make sure to buy Bob Henry’s!

Gordon Fraley, Bob Henry’s BBQ Sauce & Rubs